Accompanied with a strong understanding of strategic marketing in business start-ups, she was part of Bolero's initial product team, being instrumental in the company's successful implementation in Asia Pacific. In 2004, she found E-Title, with a primary focus in defining international trade markets in the shipping and logistics IT transformation arena before embarking on the development of a niche solution for the transfers of title for bills of lading.

George was actively involved with the Bolero Association and the creation of Bolero on behalf of the Through Transport Club (TT Club) and since its inception, now with e-Title Authority Pte Ltd.

He is an adept leader in product development with more than 30 years of professional experience in various IT roles. He has undertaken roles in managing implementations for numerous global technology focusing on financial services, and in bringing new products to market in the cash and trade segments as well as providing strategy consulting to European and North American banks. Lloyd was a co-founder of Bolero, with a leading role in defining corporate strategy, product management and professional services, and prior experience as Head of Strategy for S.W.I.F.T sc in Brussels.

She also spent 10 years trading Rubber in Cargill. As Head of trade execution/supply chain, she has managed and negotiated CMAs in Vietnam, Indonesia and Thailand, handled marine/warehouse insurance and is familiar with TSF transactions.

Prior to E-Title, she held various senior roles in major security vendors and finance services vendor where she manages and grew market share with direct strategic clients as well as channels in Aisa Pacific region. Eileen holds a MBA from University of Leicester and a technical diploma in Electronics and Communications from Singapore Polytechnic.

He also holds an honourable professorship at the University of Aarhus and leads one of the top European data security team which is based at the university. He is a member of the Danish IT Security Council and has been an advisor to the Danish Government for the last seven years.

Prof Landrock has been in the field of data security since the early 80s. He was a visiting professor at a number of universities, including IAS Princeton, Cambridge, Essen, Mainz, Oxford and Leuven. He was a member of the Board of Directors of the International Association for Cryptologic Research from 1992 to 2001 and served as its President between 1992 and1995. In 1997, Prof Landrock was asked to serve on the technical advisory board of the new Microsoft Research Lab at Cambridge University.

She has an MSc in Business Administration from the London Business School. She was responsible for drafting the legal framework for Bolero International between 1997 -1999.

At various times when living in Singapore, he was a council members of the Singapore Shipping Association, chairman of its Legal and Insurance Committee, member of the Ship Insurance and Legal Committee of the Asian Shipowners Forum and president of the Maritime Law Association of Singapore.

He has also been a member of various other industry bodies such as the BIMCO working groups on Multidoc and Combicon bills of lading, the FIATA juridical committee and its working group on the FIATA bill of lading, the International Road Union legal committee, and has been a regular speaker at insurance and shipping conferences. He is a contributing author of "Multimodal Transport - avoiding legal problems" LLP.